The Compare Editions page on doesn’t even feature Home Basic, while allowing users to compare Starter, Home Premium, Professional and Ultimate. Of course, the third-world audience of Windows 7 Home Basic is the reason why the software giant ignores the SKU altogether. “We know emerging markets have unique needs and we will offer Windows 7 Home Basic, only in emerging markets, for customers looking for an entry-point Windows experience on a full-size value PC,” the company noted back in February. In fact, out of the entire information shared, the software giant deals with Windows 7 Home Basic in just a single phrase.
Even at that time, Home Basic was marginalized, and barely mentioned altogether. Microsoft first confirmed the Stock Keeping Unit strategy for Windows 7 at the start of February 2009, promising a simplified product line-up, as well as a marketing strategy focusing in particular on the Home Premium and Professional editions.
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